Let’s Talk About That Cleansing Water

In a world where we believe that advancements in “skincare technology” are supremely good and necessary, I totally understand that/why we’re always looking for the next best thing. I am obviously biased toward naturals, but give me a new way to apply mascara or an eyeliner that lasts four consecutive days and I’m drooling just like the next girl. I get it.

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Skin Cleanse-Approved: Four New DIYs

Whether it’s cleaning out your winter clothes-laden closet or embarking on a new fitness routine, springtime is historically a time for new beginnings. So it’s only fitting that we unveil four brand-new DIYs for you to sink your teeth (skin?) into this season. Created by our founder Adina Grigore, these Skin Cleanse-friendly recipes offer a fresh take on some of your favorite skincare treatments, plus cater to a variety of skin concerns. Read on and let us know how you’re DIY-ing goes by sharing your creations on social with us using the hash tag #SkinCleanse.

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#SWFAQ: Our Exfoliant

Using our Exfoliant is like spending a perfect day at the beach – there’s salt, there’s “sand” (in the form of ground oats and ground almonds), and at the end of the whole experience, you emerge with glowing skin. I know, however, that not everyone understands the wonders that await them post-Exfoliant, so I’m here to clear things up on the how and why of this signature S. Dubs product.

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The S.W. Guide to Spring Skincare

Aside from introducing a fresh crop of flowers, the start of the spring season can usher in an array of skin issues. From sunburns as a result of long days in the park to breakouts caused by rising temperatures, these problems can be pesky and discouraging. And while there’s certainly no magic bullet to remedy them all, there are some easy adjustments you can make to your routine to ensure your skin is happy and healthy. Here are some of them!

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Shea Butter: The S.W. Basics Golden Child

In her book Skin Cleanse, our founder Adina Grigore remarks, “I believe that shea butter is the single greatest skin-care ingredient. It changed my life, and it is essentially the reason I started S.W. Basics.” Now, Adina is not one for hyperbole, so you’ve got to wonder: What is it about shea butter that’s so darn awesome?

 

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Let’s Do Acid

Not that kind of acid, you crazy kid! I’m talking about skincare and the natural acids that benefit your skin. Emphasis on natural: While synthetic versions are found everywhere, they’re not nearly as safe nor gentle as their organic, non-toxic counterparts. I think it’s crazy that we’re creating super potent, synthetically engineered versions of already very potent natural acids. These hyper-concentrated acids are particularly harsh on sensitive skin and can cause unwanted skin sensitivities. In fact, the FDA has linked the use of synthetic acids to an increased risk for skin cancer.

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Introducing Our Valentine’s Day Gal and Pal Bundles

Forget roses — this Valentine’s Day, we’re into giving and receiving the gift of good skin… which is why we created these exclusive Gal and Pal Bundles to address the skincare needs of both men and women. Below, we’re detailing out how both genders can use the products in the pack and how you can use ’em together, too. (Hint: it involves getting touchy-feely.)

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Yes, Naturals “Work” – Here’s Why

When I was 16, the standards by which I measured a skincare product’s efficacy were sort of twisted. If it burned or tingled when I applied it, I felt it was “working” – like, really, really well. If it had a strong chemical smell (hello, Noxzema!) or produced a super-foamy, squeaky-clean feeling, then I was particularly delighted. And if it claimed to employ some kind of super-cool technology to assault my pores and demolish my pimples, then I was totally on board.

 

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Three Things That Might Be Causing Your Skin to Freak Out – And How to Help

We’ve all bemoaned good or bad hair days, but how about good or bad skin days? To me, there’s far more day-to-day variation in one’s skin than one’s hair, plus far less control. I mean, when I am having a bad hair day, the cause is clear (I haven’t brushed and/or washed my hair) and the answer is equally clear (I must wash, then brush, my hair). Yet when I am having a bad skin day, the answer and solution seem inexplicable. What went wrong? How can I fix it?

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